Sony Open To Questions
At the recent Consumer Electronics Show Sony unveiled the VAIO W series Eco Edition. Its main feature being a mercury free LED backlight. It is clear that Sony is becoming increasingly committed to eco friendly principles and the joining of the “You Ask, They Answer” initiative only stands as testament to this dedication. Put simply the initiative gives the public the chance to ask Sony about its environmental projects and policies, how their manufacturing processes are being improved with the environment in mind and the sourcing of more eco friendly materials.
This news comes on the back of Greenpeace praising Sony in their latest “Guide to Greener Electronics”. This guide ranks the top eighteen manufacturers in the world giving them a score for their green efforts. Sony has moved from position eight to seven with a score of 5.1; the reason for this increase in rank being an overall reduction in greenhouse gas emission and its increased dedication to renewable energy.
The list does still argue that Sony could do more to improve their chemical legislation though. Sony has however claimed that they are striving to reduce the impact the company has on the planet and is constantly reviewing its control over hazardous chemicals used in the manufacturing process.
Sony is the first major consumer electronics producer to have joined the ‘You Ask, They Answer’ project and expects a large number of queries. Questions already posted on the Guardian Green Living site touch on subjects such as a universal charger for Sony devices and whether a PS3 update will ever include an auto-power off feature. Questions on the site are currently being answered by members of the Sony Europe team.
Posted: January 19th, 2010
by Josh Tait
Tagged with eco friendly
Categories: Environment
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